𝐓𝐡𝐞 𝐋𝐞𝐚𝐬𝐢𝐧𝐠 𝐄𝐪𝐮𝐚𝐭𝐢𝐨𝐧: 𝐇𝐨𝐰 𝐭𝐨 𝐀𝐜𝐜𝐮𝐫𝐚𝐭𝐞𝐥𝐲 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭 𝐀𝐩𝐚𝐫𝐭𝐦𝐞𝐧𝐭 𝐋𝐞𝐚𝐬𝐞-𝐔𝐩𝐬 Every owner or regional manager has heard it before—“We can lease 8-10 units a month, so we’ll be full in about 8 months.” Sounds reasonable, right? The problem is, most lease-up projections are just rough guesses, not real calculations. If you want to stop relying on gut instinct and start using hard numbers, you need to break down occupancy, turnover, lead flow, and closing ratios. Here’s how to do it right.