Writing · Sales / Negotiation
The coronavirus pandemic is resulting in a wave of forbearances and workouts. A frequent first step is the pre-negotiation agreement.
A good PNA should be quickly negotiated but carefully considered, getting both parties to substantive negotiations quickly.
A PNA should not alter the status quo. Instead, it should ensure that the parties can share information and freely discuss terms.
Do not make promises—do not start negotiations—without a PNA in hand."
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